President, K-12 Market Advisors
Marci Goldberg is currently the President and Founder of K-12 Market Advisors, a marketing and business strategy consulting firm for education companies. Marci has extensive experience in management, technology, and K-12 education, playing key leadership and advisory roles with many educational organizations. Marci was VP of Marketing at Tom Snyder Productions, setting company strategy, spearheading marketing efforts, and managing budgets. She was a key member of the management team during the company sale to Scholastic. For seven years, Marci worked with Educational Systemics, driving marketing, product, and business development projects in the publishing, curriculum, and administrative systems side of K-12 education. Additionally, Marci served as a Management Consultant to Chicago Public Schools, helping with the district-wide implementation of a new Student Information System. Marci writes about industry trends as a co-author of the 2010-2017 MDR State of the K-12 Market Report, a comprehensive analysis of the K-12 marketplace. She has an MBA from The Wharton School at the University of Pennsylvania and graduated Phi Beta Kappa from Northwestern University with a BA in Mathematics and a BS in Secondary Education.
Tuesday, September 19, 11:20 am – 12:10 pm
Everything’s Coming Up Digital—and Here’s the Research to Prove It! (Market Trends)